There are just some projects that are a blast to work on and Ozmo’s Kickstarter campaign was one of them! And one of the best parts of this project was the fact that Ozmo trusted us to take the entire video from concept, all the way through production, and deliver an incredible Kickstarter video all in the name of protecting kids riding at higher speeds.
At jonnypuetz Productions, we have been lucky enough to work with household names like Samsung, BMW, Disney+ and Google, just to name a few. But we aren’t exclusive to big budgets and brands only! Some of our favorite clients and projects are smaller companies and startups making waves in their industries. This time, we teamed up with Ozmo, a Brooklyn-based company with a game-changing mission: creating high-speed-certified kids’ helmets designed for the e-bike era. (Because let’s be real… Those big box store helmets aren’t cutting it when a child’s head hits the pavement at 20+ mph.)
We’re More Than Just a Camera Crew
A lot of our clients come to us with a clear creative brief. They already have the vision… They just need us to show up, shoot, and hand over the footage. Ozmo? They wanted the whole package. From pre-production to post-production, we helped shape their vision into a compelling video that tells a story, connects with their audience, and dives support and backing for their upcoming Kickstarter campaign.
This meant we weren’t just pushing record on a video camera. Nope! With this project we guided Ozmo through every stage or the video production process - brainstorming ideas, scripting, storyboarding, shooting, and editing. And with creativity, vision, and expertise in videography and post production editing, we crafted a final product that not only showcased their helmets but also made parents stop scrolling and take notice.
We’re Adding New Tech to The Secret Sauce!
Remember when storyboarding meant sketching stick figures and hoping the client could ‘see the vision’? Yeah, we’re way past that.
For this project, we used AI-powered storyboarding to bring ideas to life faster, clearer, and with more precision. With our vision in mind we generated realistic visuals of kids riding e-bikes, parents feeling reassured, and helmet features in action. This made it easier for the Ozmo team to visualize the final video before we even started filming.
Here’s a sneak peak of what it looked like:
Little Details That Made This Project A Success:
Collaboration
Great videos aren’t made in isolation. We believe in working with our clients, not just for them. Throughout the project, we had regular check-ins, strategy sessions, and creative discussions with Ozmo’s team. This is how we made sure the video was EXACTLY what they wanted at every stage.
Ozmo didn’t just hand over the project and hope for the best, hey were actively involved in shaping the final result, making it truly representative of their brand and mission.
No Budget Surprises
Plot twists are cool for videos, but not for video client budgets. We pride ourselves on transparent pricing so clients know exactly what they’re getting. Ozmo appreciated this approach, and it helped us stay on track without unexpected costs creeping in.
The Final Result Was a Kickstarter-Ready Masterpiece that helped them reach their goal and then some! Currently sitting at 145% funded on their crowdfunding efforts!
Our collaboration with Ozmo shows that a polished, high-energy, parent-pleasing Kickstarter video that makes Ozmo’s helmets look as cool as they are safe, really does make a difference when it comes to reaching your crowdfunding goals!
But it's not all about the money, it's about the customer experience and Ozmo was thrilled with the result. Here’s what Kenneth Perkins, a key member of the Ozmo team, had to say about working with us:
Do You Need a Video For Your Startup?
At jonnypuetz Productions, we’re all about pushing creative boundaries, whether it’s working with major brands or helping startups make their mark. If you’ve got a vision, we’ve got the tools and the expertise to bring it to life.
Need an amazing video for your brand? Let’s talk!
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